EVENT SERVICES

From concept to completion, Anthem Production provides diverse, imaginative & unparalleled events for corporate clients and patrons alike. With over a decade of experience and an international reach, we’ll provide strategic and creative direction, spearhead logistics, secure talent, and fulfill all your on-site and post-event needs.

Production

At Anthem, producing an event means translating strategic and creative goals into an incredible experience. With distinct objectives, meticulous planning, and an experienced, passionate team of people, we’ll deliver lasting memories and long-term results.

Anthem assists clients in creating unique, multi-sensory environments to maximize attendees’ engagement and enjoyment. Anthem specializes in conceptualizing every aspect of an event (e.g., lighting, catering, décor, security, personnel, vendor relations, timelines, floor plans, etc.).

The Anthem team is composed of seasoned veterans that enjoy collaborating with other agencies, in-house partners and external teams. In these scenarios, Anthem lends its experience with complex event production to manage as wide or as narrow of a scope as needed.

Anthem prides itself on being able to customize any of its services to fit an individual client’s needs. Anthem’s live entertainment services are no different. Clients choose in between working with an existing project or building a concept from the ground up. Of course, every client has its own unique objectives. Whether that goal is to secure an act that can generate a higher volume of revenue or to create an experience that resonates with a specific target audience or community – or both. Anthem has the ability to tailor its services to procure the right entertainment for each client’s objectives. Additionally, Anthem will not only secure the talent, but provide strategic and creative direction, spearhead pre-event logistics, as well as fulfill all on-site and post-event execution needs.

Anthem has produced live entertainment including:

  • Concerts
  • Theatrical Performances
  • Comedy Showcases
  • Public Programming
  • Dance Demonstrations
  • Fashion Shows

Specializing in venue management, as well as private and public events of all sizes, Anthem boasts an array of experience with its in-house catering company and concessions division. Anthem Hospitality is built on providing food and beverage experiences in unique, non-traditional and atypical settings.

Anthem Hospitality prides itself on the ability to provide full-service catering for both large-scale and intimate events. Boasting extensive and diverse options, including full bar catering, each of Anthem’s selections are handpicked to complement any event or meeting. Our culinary team sources only the freshest ingredients available to customize a menu fit for both guest experience and budget. From planning to food preparation to providing unmatched service, every occasion requires the attention to detail that we deliver on.

Anthem’s on and off premise catering services include:

  • Corporate catering
  • Cocktail reception
  • Bento catering
  • Sit down catering
  • Fast casual catering
  • Social event catering

Providing comprehensive security for any event is a necessity. Anthem is equipped with the knowledge to ensure the safety of all attendees and personnel. Anthem has significant practice working with both public and private agencies and firms.

Additionally, Anthem works extensively with specific security details for high-profile individuals including elected officials, major corporate executives and foreign dignitaries.
With a robust history of working in the large-scale entertainment, concert and festival worlds, Anthem has a deep understanding of public safety and crowd control for sizable audiences.

No matter the scale, Anthem can develop security plans, protocols and procedures that support both public and private events that work in tandem with law enforcement and other security personnel in an optimal manner.

Beautifully arranged tables with wooden chairs for a formal event, adorned with orange flowers.

Creative

Great creative makes a good event an extraordinary experience. Anthem’s team of interior designers, graphic artists, landscape architects, and copywriters readily transform events and collateral into powerful marketing assets. Services include venue design, construction, and branding; space engagement and activation plans; collateral design and content, from invitations to billboards; and program-specific services tailored to client needs.

With ample experience in interior and exterior design, an impressive roster of landscape architects on Anthem’s extended teams, established lighting designers, as well as seasoned veteran leadership, Anthem is prepared to leverage its full personnel, resources and scope of services to its clients. Whether a client has an existing vision or a concept that needs to be curated from scratch – Anthem has it covered.

No matter the occasion, lighting is a great way to provide the best experience possible for events, seating, patron movement/flow and so much more. No matter the type or scale of the space, our Anthem team is comprised of multiple seasoned lighting professionals who have created hundreds of lighting schemes for events, concerts and venues/installations.

Our leadership and production team has been trusted with countless clients and visions in both the private sector and public domain. Through collaboration with strategic partners in addition to our existing in-house resources, Anthem can make even the most modest of spaces into an imaginative and vibrant environment

Anthem has an extensive and experienced team of photographers and videographers across both coasts of the United States, as well as in the United Kingdom and in Africa. For any event, activation or campaign, our team can adapt an existing concept or craft the entire vision and make it a reality.

Anthem works with a deep roster of sound engineers, technicians, stagehands and technical experts with the capability to run the technical aspects of an audio-visual production. Anthem also has wide-ranging involvement with concert-level production partners and can work in collaboration to fulfill the technical audiovisual side of production, while Anthem’s in-house team does the rest.

Strategy

Go beyond traditional marketing with tactics that connect real people to the products and services they’re passionate about. Anthem marries its extensive background in events with razor-sharp business acumen to deliver programs that reach consumers where it counts.

Anthem’s expertise allows our highly acclaimed event team to yield a collaborative approach to each client’s specific event needs, whether it is fully integrated entertainment or a simple elegant milestone celebration.

With over two decades of experience creating in-house Anthem concepts, as well as both public facing and client driven productions, Anthem is able to curate custom activations or events at any location within any budget.

From food festivals to tradeshows to concerts to fundraising concepts, Anthem has created a host of different events from scratch. Alternatively, Anthem has also worked with its corporate clients to elevate their annual meetings, corporate functions and other company events to be more engaging and memorable.

Prior to organizing any event, no matter the scale, Anthem takes the time to establish the attainability of an event, program or installation from a 360-degree holistic approach which includes evaluating:

  • Operational feasibility
  • Logistical practicality
  • Financial viability

Anthem is also committed to conducting thorough market research and competitive analysis, as well as revenue projections and cost evaluation for public events.

With nearly two decades of experience in the entertainment, events, marketing, hospitality and placemaking industries, The Anthem Group has developed a series of best practices for its programming and event curation and planning process:
Ideation
Crafting a creative strategy and curating the aesthetic and programmatic concepts, events and programs
Diligence and Feasibility Study
Establishing the attainability and practicality of an event, program or installation
Strategic Plan
Enacting a strategy for implementation
Financial Viability
Determining associated costs and potential revenue streams
Media
Creating a pre and post action media plan (e.g., pre-event promotion and post-event recaps)
Execution
Deploying the strategy and tactics to bring the concept to life
After Action Recap
Conducting an analysis of event successes and shortcomings and outlining what can be enhanced in the future

Anthem provides end-to-end logistics in line with clients’ requirements and objectives. Operations that other companies typically outsource are handled in-house, improving coordination and lowering costs. Areas of expertise include trucking, staging, rigging, lighting, A/V, deliveries, and any other tactical details that ensure an event runs smoothly.