Incorporating a brand into first-class content and entertainment provides context and connection between a product or service and its consumer. Branded experiences transcend typical advertising, instead focusing on building the relationships that drive preference and purchase.
Using branded content, Anthem clients expose a wide range of consumers to the power of their product in a real-world context. From subtle integrations and product placements to entire customized concepts, Anthem finds the right avenue to match a client’s brand and personality with quality programming. Branded content services include placement in both existing works and from-scratch content creation tailored specifically to a client’s needs, as well as:
- Integration with film, television, and/or web
- Content development such as writing and scripting
- Production and logistics
- Project management
- Talent and studio relations including casting
Live entertainment is an exceptional way to resonate with and build upon target audiences. Anthem clients choose between working with existing productions or building a concept from the ground up. Indoors, outdoors, free or ticketed, music, movies, or more, clients get the right entertainment for their business goals.
Anthem has produced live entertainment including:
- Music concerts
- Theatrical performances
- Movie nights
- Comedy shows
- Public programming
- …and more!
Why stop at one show, venue, or market? With Anthem, clients gain the potential for regional, national, or international tours. Anthem’s origins in the live entertainment world guarantee clients the best connections to tour managers, production specialists, talent resources, and venue and booking liaison experience, while its business know-how ensures exceptional media and marketing. By leveraging all of Anthem’s strengths, clients enjoy a world-class event that speaks to their audience like nothing else can.