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Frozen Fire Festival

Frozen Fire Festival

Services and Solutions

In cooperation with the historic city of Salem, Massachusetts, Anthem conceptualized and created a unique festival celebrating winter with world-renowned cirque and fire performers, fire installations, food and beverage, curling, specialty igloos and more. The 2024-25 season marked the exciting third year of the festival.
Combining placemaking initiatives with large-scale event production services, a once underutilized public park space was transformed into a welcoming and exciting week-long public event. Anthem’s services and solutions to create Frozen Fire Festival include:
  • Talent and vendor acquisition, management
  • Public safety planning and diligence
  • PR and media relations
  • Creative direction and content design
  • Hospitality operations
  • Operational logistics and overall event strategy
  • Stage, venue and structure design, implementation

The vision and concept for this unique and exciting festival was created and brought to life by Anthem!

Managing of permitting, law enforcement coordination and more to ensure the both enjoyment and safefy for all

Construction of bars and the performance stage, as well as the coordination of tents, restroom facilities, barriers, igloos were managed by the Anthem team

Talent coordination from master(s) of ceremony as well as fire and cirque performers, to venders and artisans